Instagram verification is a highly sought-after status symbol, represented by a small blue badge next to a user’s name. This badge signifies that Instagram has confirmed the account is the authentic presence of a notable public figure, celebrity, or global brand. For many users, learning how to get verified on Instagram is a crucial step in building credibility and trust on the platform.
Understanding the process and what Instagram looks for is key to successfully applying for verification. This article will break down the eligibility requirements, the application steps, and provide valuable tips to boost your chances of getting that blue checkmark.
What Does Instagram Verification Mean?
The blue verification badge on Instagram serves as a powerful indicator of authenticity. It helps users distinguish genuine accounts from imposters, fan accounts, or parodies, especially for well-known personalities and organizations. When you see the blue badge, you can be confident you are interacting with the official presence of that individual or brand.
While verification offers a sense of prestige, it’s important to note that it doesn’t grant special features or preferential treatment in the Instagram algorithm. Its primary purpose is to confirm identity and enhance trust.
Eligibility Criteria to Get Verified On Instagram
Before you even consider applying, your Instagram account must meet several fundamental criteria. Instagram is very clear about these requirements, and failure to meet them will result in an immediate rejection of your application. Understanding these points is crucial when you want to get verified on Instagram.
1. Authentic
Your account must represent a real person, registered business, or entity. This means no fake profiles or accounts designed solely for parody or fan purposes.
2. Unique
Your account must be the unique presence of the person or business it represents. Only one account per person or business can be verified, with exceptions for language-specific accounts.
3. Complete
Your profile must be public and complete. This includes having a profile picture, a bio, and at least one post. Your profile cannot contain ‘add me’ links to other social media services.
4. Notable
This is arguably the most challenging criterion. Instagram requires accounts to represent a well-known, highly searched-for public figure, celebrity, or global brand. Instagram reviews accounts featured in multiple news sources, not including paid promotional content.
Step-by-Step Guide: How To Get Verified On Instagram
If your account meets all the eligibility criteria, you can proceed with the application process directly through the Instagram app. Follow these steps carefully to submit your request to get verified on Instagram.
1. Navigate to Your Profile
Open the Instagram app and go to your profile page.
2. Access Settings
Tap the three horizontal lines (hamburger menu) in the top right corner.
Select ‘Settings and privacy’ from the menu.
3. Find Account Tools
Scroll down and tap ‘Creator tools and controls’ (for professional accounts) or ‘Account type and tools’ (for personal accounts).
4. Request Verification
Tap ‘Request verification’.
5. Fill Out the Application Form
You will be prompted to provide several pieces of information:
Full Name: Enter your legal full name or the full legal name of your business.
Document Type: Select the type of identification you will provide (e.g., driver’s license, passport, national identification card, tax filing, utility bill).
Upload Document: Take a clear photo of your chosen identification document. Ensure all information is legible.
Category: Choose the category that best describes your account (e.g., News/Media, Sports, Government & Politics, Music, Fashion, Entertainment, Digital Creator/Blogger/Influencer, Gamer, Global Business/Brand/Organization, Other).
Country/Region: Select the country or region where you are most known.
Audience (Optional): Briefly describe who your audience is and why they follow you.
Also Known As (Optional): List any other names your account or you are known by.
Links (Optional): Provide up to three links to articles, social media accounts, or other media that show your account is in the public interest. These should be from reputable news organizations, not paid or promotional content.
6. Submit Your Application
Review all the information carefully, then tap ‘Send’ to submit your request.
Instagram will review your application and notify you within a few days or weeks whether your request has been approved or denied. If denied, you can reapply after 30 days.
Tips to Increase Your Chances of Getting Verified
While meeting the basic criteria is essential, there are additional steps you can take to strengthen your application and demonstrate your notability, making it easier to get verified on Instagram.
1. Build a Strong Public Presence
Instagram heavily relies on public recognition. Ensure you have a significant presence outside of Instagram. This means being featured in reputable news articles, magazines, or other media outlets. The more independent, third-party coverage you have, the better.
2. Avoid Third-Party Verification Services
Be wary of any services that promise to get you verified for a fee. Instagram explicitly states that it does not charge for verification and does not work with third-party agencies for this process. These services are often scams and can compromise your account.
3. Maintain an Active and Engaging Profile
While not a direct requirement, an active account with consistent, high-quality content and genuine engagement can demonstrate your influence and importance on the platform. This shows Instagram that you are a valuable contributor to the community.
4. Remove Cross-Promotion Links
As per Instagram’s rules, your profile bio should not contain ‘add me’ links to other social media services. Keep your bio clean and focused on your Instagram presence.
5. Be Patient and Persistent
If your initial application is denied, don’t be discouraged. Use the 30-day waiting period to further build your notability and gather more evidence of your public interest. Continue to create compelling content and seek legitimate media coverage.
Conclusion
Learning how to get verified on Instagram is a journey that requires meeting strict eligibility criteria and presenting a strong case for your notability. By ensuring your account is authentic, unique, complete, and most importantly, notable, you significantly increase your chances of earning that blue badge. Follow the application steps diligently and continuously work on building your public profile.
Remember that verification is about confirming identity and public interest, not about status. Focus on creating valuable content and engaging with your audience, and the recognition may follow. If you believe your account truly meets the criteria, take the time to prepare a thorough application and submit your request today!