Rooster Teeth was a pioneering media and entertainment company known for iconic web series like Red vs. Blue, RWBY, and Achievement Hunter. For over two decades, the company produced a vast array of merchandise, ranging from apparel and home goods to high-end collectibles and physical media. Following the closure of the company in 2024, many fans and collectors are looking for ways to acquire these items.
Finding Rooster Teeth merchandise now requires a different approach than in previous years. While the original online storefront is no longer operational in its traditional sense, there are several reliable ways to find both new and used items. This guide provides a straightforward look at where to shop and how to ensure you are getting authentic products.
The Current State of Official Merchandise
When Rooster Teeth’s parent company, Warner Bros. Discovery, announced the closure of the studio, the official Rooster Teeth store underwent significant changes. For a period, remaining inventory was sold through liquidation sales. Today, the availability of “brand new” items from an official source is limited.
Some intellectual properties, most notably RWBY, have transitioned to new homes. In 2024, Viz Media acquired the rights to the RWBY franchise. This means that new RWBY-related merchandise is likely to be produced and sold through Viz Media’s official channels and licensed partners rather than the original Rooster Teeth store.
For other legacy brands like Red vs. Blue, Camp Camp, or Achievement Hunter, new production has largely ceased. This makes existing stock more valuable to collectors and shifts the focus toward third-party retailers and the secondary market.
Where to Buy Authentic Items
If you are looking for Rooster Teeth merchandise, there are three primary avenues to explore. Each offers different benefits depending on whether you want something brand new or a rare, out-of-print item.
1. Licensed Third-Party Retailers
Many retailers carried Rooster Teeth products during the company’s operation and may still have remaining stock. These items are brand new and guaranteed to be authentic.
- Amazon: Several official storefronts and third-party sellers on Amazon still list Rooster Teeth apparel, books, and DVDs.
- Hot Topic and BoxLunch: These stores frequently carried RWBY and Achievement Hunter apparel. Check their clearance sections or online search tools for remaining inventory.
- FYE (For Your Entertainment): Known for carrying physical media and pop culture collectibles, FYE often has RWBY figures and Rooster Teeth DVDs in stock.
- Viz Media: As the new owners of RWBY, Viz Media is the primary source for future merchandise related to that specific series.
2. Secondary Marketplaces
The secondary market is now the most common place to find Rooster Teeth merchandise, especially for discontinued lines like the “RT Box” exclusives or limited-edition posters.
- eBay: This is the most robust platform for finding rare items. You can find everything from vintage Red vs. Blue shirts to rare Geoff Ramsey-designed apparel.
- Mercari and Poshmark: These platforms are excellent for finding used or “new with tags” clothing and smaller collectibles at various price points.
- Depop: Popular with younger audiences, Depop often has unique or aesthetic Rooster Teeth pieces, particularly from the Achievement Hunter and Funhaus brands.
3. Fan Communities
Online communities dedicated to Rooster Teeth often have dedicated spaces for buying, selling, and trading. Subreddits like r/RoosterTeeth or specific show forums sometimes have “marketplace” threads where fans sell to other fans.
Popular Types of Merchandise
Over the years, Rooster Teeth developed several distinct lines of products. Knowing the specific type of item you are looking for can help narrow your search across different platforms.
Apparel and Wearables
Apparel was the cornerstone of the Rooster Teeth store. This included standard logo tees, hoodies, and high-quality jackets. The “Geoff Line” was particularly popular, featuring unique art styles that moved beyond traditional brand logos.
Collectibles and Figures
Rooster Teeth collaborated with several collectible manufacturers. You may find RWBY figures produced by Good Smile Company (Pop Up Parade line), McFarlane Toys, and Threezero. These items often retain their value well and are highly sought after by collectors.
Physical Media
Despite the shift to digital streaming, Rooster Teeth maintained a strong presence in physical media. Blu-rays and DVDs of Red vs. Blue, RWBY, and Gen:LOCK are available. Collectors often look for the “Steelbook” editions or complete series box sets, which have become harder to find since the company’s closure.
How to Verify Authenticity
As items become more scarce, the risk of counterfeit products increases. When shopping on secondary markets, use these tips to ensure the item is a genuine Rooster Teeth product.
- Check the Tags: Most official Rooster Teeth apparel featured a printed “Rooster Teeth” logo on the inside of the neck rather than a physical hanging tag. Look for the copyright date and the official logo.
- Examine the Print Quality: Authentic merchandise used high-quality screen printing or direct-to-garment processes. If the image looks blurry, pixelated, or feels like a thick plastic sticker, it may be a bootleg.
- Review the Packaging: For figures and collectibles, official items will have branding from both Rooster Teeth and the manufacturer (e.g., Good Smile or McFarlane). Look for holographic stickers or official licensing marks on the box.
- Ask for Photos: When buying from individual sellers on eBay or Mercari, always ask for photos of the actual item rather than relying on stock images.
Pricing and Value Trends
Since the closure of the studio, the market value of certain items has fluctuated. Common t-shirts may remain affordable, but limited-edition items have seen a price increase. To avoid overpaying, it is helpful to research “sold” listings on sites like eBay.
Items that typically command higher prices include signed memorabilia, limited-run posters (like the 10th-anniversary prints), and early Red vs. Blue DVDs. If a price seems too good to be true for a rare item, proceed with caution and verify the seller’s reputation.
Caring for Your Collection
To maintain the value and condition of your Rooster Teeth merchandise, proper care is essential. For apparel, washing inside out in cold water and air-drying can prevent the prints from cracking or fading. For collectibles, keeping them out of direct sunlight will prevent the plastic and paint from degrading over time.
Physical media should be stored vertically in a cool, dry place to avoid disc rot or case warping. If you own rare posters, consider using acid-free backing and UV-protective glass when framing them to preserve the colors.
Finding Rooster Teeth merchandise is a rewarding way for fans to keep the legacy of their favorite shows alive. By utilizing a mix of third-party retailers and trusted secondary markets, you can continue to build a collection that celebrates the history of this influential media company. For more guides on shopping for collectibles and managing your digital life, explore our other helpful articles.